Conservative Marketing Institute Conservative Marketing Institute Helping Conservative Ideas Win 512-798-1900 Book a call

About

The marketing school and agency for the conservative movement.

Founded in Bastrop County, Texas by Mel, Donald, and Steve. Built by people who've spent real money on real results - and proven the playbook in our own county first.

Credibility

Built by people who've spent real money on real results.

The marketing school and agency for the conservative movement.

The Conservative Marketing Institute was founded in Bastrop County, Texas by Mel, Donald, and Steve - operators who've spent real money on real results, including national media buying leadership at scale. Everything we teach runs live in our own county first. Proof over theory. Local Action = National Wins.

We serve conservative organizations and candidates - county parties, clubs, PACs, and grassroots groups, plus school board through statewide races.

Organizations stay independent. Candidates hire CMI directly. Ad spend is never marked up. Read our standards →

Questions? Call or text 512-798-1900 · Book a call

  • Mel

    Co-founder

  • Donald

    Co-founder

  • Steve

    Steve

    Co-founder

Method

The CMI Winning Framework

Build. Reach. Persuade. Mobilize. Measure.

Five steps boards, donors, and campaign teams can repeat - so the work stays clear after training day ends.

  1. 01

    Build

    Build the website, brand, database, and donation systems.

  2. 02

    Reach

    Reach voters, members, donors, and local media.

  3. 03

    Persuade

    Persuade through disciplined messages, video, testimonials, and advertising.

  4. 04

    Mobilize

    Mobilize supporters to join, donate, volunteer, attend, and vote.

  5. 05

    Measure

    Measure what is working and improve it every month.

Book the Field School - $1,000 Request a campaign briefing → Standards & compliance